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#sogehtmorgenThe future takes shape when people move into action.

I develop leaders, experts, internal trainers and teams – and design the transfer so that learning turns into change.Development begins with movement. With every turn, confidence grows – until we outgrow ourselves and take a new perspective.

Explore the programmesBook transfer effectiveness
Six pins in the NEWVIEW colours righting themselves one after another
  • ISO-certified institute
  • Transfer Designer
  • Kirkpatrick
  • European Training Award

#sogehtmorgen

Development happens. The question is: in which direction?

Training can inspire, motivate and open up new perspectives. But change only comes about when people apply what they have learned in their everyday work – in conversations, decisions, conflicts and collaboration.

That is why my work does not start with a ready-made agenda, but with a question: what should be different afterwards? Together we translate that intended effect into a development programme that fits, create room for reflection and practice, and shape the transfer from the very beginning.

This way, learning does not stop at understanding. It turns into new behaviour – and into change that is felt in everyday work.

Programmes

Programmes that move people into action.

Development needs more than good content. It needs a clear link to everyday work, room to try things out, and a learning architecture that makes application possible. That is why I do not build standard programmes, but learning journeys that fit the goal, the people and the organisation.

  • Leadership

    Leading well today while making tomorrow possible. For new, experienced and future leaders.

    Explore the programme

  • Experts

    Turning depth of expertise into influence. For people who give direction, convince others and take responsibility without a formal leadership role.

    Explore the programme

  • Internal Trainers & Knowledge Multipliers

    Passing on knowledge so that others can act on it. For experts, internal trainers and knowledge multipliers.

    Explore the training

  • Teams & Collaboration

    Making collaboration visible, discussable and tangible. For teams that want to develop how they communicate, decide and work together.

    Explore the workshop

12 Levers of Transfer Effectiveness

The training day is the beginning. The effect shows afterwards.

Whether learning reaches everyday work is not a matter of chance. Transfer effectiveness can be designed systematically – with the 12 Levers of Transfer Effectiveness, a learning and transfer design that fits, and an environment that supports application.

  • Clarity of goals: What exactly should people do differently after the programme?

  • Learning architecture: Which experiences, content and room for practice does that take?

  • Transfer support: What helps to keep the new behaviour alive in everyday work?

#dubistgenug

You are not either – or. You are many things – at the same time.

The Simultaneities Method® makes room for apparent contradictions. It helps you see more fully, discover new possibilities and become able to act again.

  • Leading today reliably and wanting to change tomorrow.
  • Being professionally successful and exhausted at the same time.
  • Giving others certainty and sometimes doubting yourself.
  • Carrying responsibility and needing support.

Methods & Tools

Methods are the means. Effect is the goal.

Whether a simulation, a behavioural profile or a thinking-preference model: I choose methods according to what people need to recognise, experience and change in a specific situation. Leadership, communication and collaboration are then not only discussed, but made visible and open to practice.
  • Interpersonal Skills LAB
  • Discovery of NEXUS
  • Everything DiSG®
  • HBDI®
See the methods

#sogehtmorgen

I move people and organisations into action.

I am Eva-Maria Kraus – sparring partner, programme designer and transfer designer. Since 2005 I have been creating spaces for learning and change for leaders, experts, internal trainers and teams.

My work combines well-founded concepts with a clear view of practice. As the head of an ISO-certified institute, a multiple gold winner of the European Training Award and the author of „Zusammen führen“ (Leading Together), one question is at the centre of everything I do: what does it take for people not only to understand, but actually to act differently?

Portrait of Eva-Maria Kraus
Theory only becomes valuable when people can change something with it.
Eva-Maria Kraus, owner of NEWVIEW

Knowledge & Media

Leading together. Thinking further.

Leadership, collaboration and transfer effectiveness develop further when we share experience and connect perspectives. In my book, in articles and in interviews I condense findings from practice and research – as impulses to think further and to apply.
Book: Zusammen führenPress & interviews

References

Organisations that work with me

From banks and insurers through industry and healthcare to universities and non-profits.
  • Erste Bank
  • Diehl
  • A1 Telekom Austria
  • Hypo Niederösterreich
  • LGT Liechtenstein Bank
  • Newrest
  • Wintersteiger
  • FH Wiener Neustadt
  • Rudolfinerhaus Wien
  • Universitätsspital Zürich
  • AKH Wien
  • FH Tulln
  • Hilti
  • Donauversicherung
  • Cope Group
  • Intermarket
  • Techem
  • Swan
  • Novartis
  • Stora Enso Wood
  • Schönherr Rechtsanwälte
  • CARE
  • Jugend eine Welt
  • Blue Tomato
  • Audi
  • Vodafone

Client voices

What clients say

Translated from the German originals.

  • NEWVIEW offers highly professional, appreciative and tailored training for organisations. People and their individual needs come first. That humanity – paired with well-founded expertise – is what drives successful staff retention. And through all of it, the enjoyment is never lost.
    Portrait of Ruth Williams, MSc

    Ruth Williams, MSc

    CEO, Fundraising Verband Österreich

  • There is no shortage of training on offer. Very little of it is genuinely built around what leaders and specialists actually need in practice. And I know few trainers who offer so many innovative, modern tools and thereby ensure state-of-the-art learning. Highly recommended!
    Portrait of Karl Kaiblinger

    Karl Kaiblinger

    Former President, Österreichischer Trainer/innen-Verband

  • Ms Kraus differs from other trainers in two respects in particular: she reaches and engages even highly specialised experts on the softer subjects, and she pays close attention to making sure the learning transfers into everyday work.
    Portrait of Tanja Rihaczek

    Tanja Rihaczek

    HR Development Officer, Diehl

Award-winning

Work that has won awards

From the BDVT – the German professional association for training, consulting and coaching – as well as from the Institute for Transfer Effectiveness and Kirkpatrick Partners.
  • Gold award winner 2018/2019 – European Award for Training, Consulting and Coaching · BDVT
  • Special award 2018/2019 – For the social and economic relevance of the subject · BDVT
  • Winner, European Training Award 2019/2020 – For the „Train the GameChanger“ programme · BDVT
  • Gold Edition 2022 – European Training Award, Hybrid / Blended Training category · BDVT
  • Certified Transfer Designer – Institute for Transfer Effectiveness (itw) · recertified 2025
  • Kirkpatrick Bronze Level – Certified Professional

#sogehtmorgen

What should be different tomorrow?

Tell me what you would like to set in motion. Together we work out what development it takes to turn a goal into real change.

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